Big Brands

Now lets take a look at some of the top brands of nail polish on the market today. My personal favourites are Essie and Sally Hansen. They are ranked in the top 10 nail polish brands in the world by Yahoo Voices, realsimple.com and today.com. Other brands like OPI are China Glaze also among the top 10 nail polish brands. Today I'm going to take a look at Essie and how the company came to be. Essie was founded by Essie Weingarten in 1981 where she launched her first nail polish collection in Vegas and was adored by the public. A year later, Essie started selling her nail polishes on an international scale and ever since has continued to become increasingly popular. In 1985 Essie launched their iconic square bottle design which is still kept till this day. I counted that Essie have 282 different colours of nail polish and that's excluding their nail effect polishes. Essie nail polishes have been worn by numerous famous people and in 1989 Essie even received a letter from Queen Elizabeth's hairdresser requesting a bottle of the shade 'ballet slippers' for the Queen herself. You can buy Essie nail polish online for $8.50 a bottle or in stores for a bit more. Below is a picture of just some of Essie's nail polish collection taken from their website Essie.com.